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Sample Free Distribution - Regional Publications

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Definition

Free copies distributed, on an irregular basis, using an existing ABC Free Distribution category.

Principles

  1. Distribution uses an existing ABC Free Distribution method, without the need for a regular and consistent basis

  2. Prior notification of distribution details to ABC

  3. Distribution must be of an existing edition claimed on the certificate

 

Requirements | Reporting | Guidance


Requirements 

1. Distribution uses an existing ABC Free Distribution category, without the need for a regular and consistent basis

  1. The requirements of the relevant Regional Publication Free Distribution category apply, with the exception that distribution may be of a single issue.  

    1. The Free Distribution categories eligible for reporting as Sample Free Distribution are:

      • Free Pick Up  

      • Free Letterbox 

      • Free Letterbox Delivery – multiple residential units

  2. From periods ending January 2016: All Sample Free Distribution copies must be delivered and made available within 24 hours of the majority of the rest of the distribution of the relevant issue. 

  3. Requirements relating to distribution across issues being on a regular and consistent basis and changes from previous certificates are ignored.

2. Prior notification of distribution details to ABC  

  1. You must obtain ABC’s agreement in advance of the distribution, having provided full details of timings, delivery locations etc. This is to enable audit work to be conducted at the appropriate time, including real time testing where appropriate.

3. Distribution must be of an existing edition claimed on the certificate

  1. The copies must be broadly similar to an existing edition being claimed on the certificate. Therefore a certificate cannot comprise copies claimed in the Sample Free Distribution category alone. 

 


Reporting

  1. As an option you may report, for each issue claimed:

    1. The total Sample Free Distribution, analysed by distribution category and type.

    2. For the distribution category Free Pick Up copies, an analysis by distribution type, and Distribution Point type and location as follows:

      1. Distribution type. i.e. Net, Capped 

      2. A statement describing how and where the copies are distributed (covering both the geographical location and type of distribution point).

      3.  The date(s) the publication was made available at the Distribution Point(s) for pick up or receipt by consumers.

      4. The number of copies.

      5. The number of Distribution Points.

      6. For the distribution category Free Letterbox Delivery, an analysis of the distribution by postcode sector.

      7. For the distribution category Free Letterbox Delivery - multiple residential units, an analysis by postcode sector.


Illustration of data required for optional Sample Free Distribution reporting – Free Pick Up Copies  

Issue

Distribution Type

Distribution Point Type  Statement

Distribution Date(s)

Distribution Quantity

Distribution Points

5 March 2016

Capped

Supermarkets in Hemel Hempstead

5/3/16 - 7/3/16

200

4

5 March 2016

Capped

Supermarkets in Berkhamsted

6/3/16

150

5

11 June 2016

Net

Copies handed out in Berkhamsted High Street

11/6/16

74

1

Illustration of data required for optional Sample Free Distribution reporting - Free Letterbox Delivery  

Issue

Postcode sector

Free Letterbox Delivery

Free Letterbox Delivery – multiple residential

5 March 2016

HP4 1

445

154

5 March 2016

HP4 2

832

 

5 March 2016

HP4 3

752

65

5 March 2016

HP4 4

658

 

12 March 2016

HP2 1

456

 

12 March 2016

HP2 3

1,042

235

12 March 2016

HP2 4

658

 

 


Guidance

No additional guidance.