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Multiple Copy Sales - Regional Publications

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Definition

Copies purchased by a third party from the publisher, delivered and made available for pick up or receipt by consumers.

Principles

  1. There must be a contractual arrangement between the final purchaser (third party) and the publisher or an intermediary

  2. Copies are paid for by the final purchaser

  3. The publisher must receive a positive financial contribution per copy from the final purchaser

  4. Copies distributed and made available for pick up or receipt by consumers

  5. Claimed quantity should not exceed potential demand by the intended consumers

  6. Reported by consumer type/location

  7. The price paid for the publication by the final purchaser (and the intermediary if applicable) must be clear and conspicuous

 

Requirements | Reporting | Guidance


Requirements 

1. There must be a contractual arrangement between the final purchaser (third party) and the publisher or an intermediary

  1. You must be able to provide evidence of the contractual arrangements between the final purchaser and the publisher and/or the intermediary (if applicable) including the issues, quantities to be supplied and price per copy.

  2. You cannot claim sales of back issues.

Guidance available 

2. Copies are paid for by the final purchaser  

No additional requirements.

3. The publisher must receive a positive financial contribution per copy  

  1. Either the final purchaser or intermediary (if applicable) must pay the publisher a net amount for the copies: 

    1. When calculating what price has been paid you must take into account:

      • Any reciprocal payments made by the publisher

      • Any reciprocal charges for goods or services made by the purchaser (or the intermediary if applicable) as part of the deal (for example: for distribution or marketing).

      • The value of any other goods or services provided free or discounted by the publisher (for example advertising or promotional messages).

    2. In the case of airline and international rail copies, sold for distribution in secure areas airside and trackside, it is recognised that an authorised distribution company must be used. In this scenario:

      • If that distribution company is used as an intermediary to sell to the final purchaser, the publisher may not receive a net payment for the copies from the distribution company due to the payment of distribution charges. 

      • If a distributor pays a contractual entry fee to the final purchaser which is of a general basis and not specific to any specified group of publications or publishers then this will not be considered a reciprocal payment to be taken into account for ABC purposes. 

4. Copies distributed and made available for pick up or receipt by consumers

  1. You must be able to demonstrate that the copies are distributed and made available for pick up or receipt by the intended consumers.

Guidance available

 

 

 

 


Reporting

 

 


Guidance

G1. There must be a contractual arrangement between the final purchaser (third party) and the publisher or an intermediary

  1. In relation to airside and trackside copies:

    1. It is the publisher’s responsibility to ensure their distribution company will:

      • Provide evidence of distribution of the copies airside/trackside as detailed below

      • Understand and keep up to date with the requirements of the ABC Reporting Standards

      • Report the number of sold copies by issue for each ABC reporting period to the publisher

      • Provide access to the publisher’s circulation auditor to any records requested for the purpose of checking the accuracy of any claim or compliance with the Reporting Standards and byelaws

    2. The publisher can appoint a circulation auditor other than their main circulation auditor to audit airside or international rail copies but this appointment must be separate from the appointment of the main circulation auditor. This means that the airside/trackside copy auditor must report separately to the publisher and ABC, and will not report to the main circulation auditor.

    3. The publisher’s circulation auditor must have access to documentary evidence relevant to the deal between the final purchaser and any intermediary (if applicable). 

G2. Copies are paid for by the final purchaser

No additional guidance.

G3. The publisher must receive a positive financial contribution per copy from the final purchaser

No additional guidance.

G4. Copies distributed and made available for pick up or receipt by consumers

  1. Evidence of distribution of the copies to the distribution company and onward to airside/trackside must be available. This will typically involve the distribution company maintaining a goods inwards and goods outwards recording system, with clearly documented management controls that:

    1. Is updated daily for planned and unplanned changes

    2. Is reconciled on a regular basis to resolve differences between goods in and goods out

    3. Identifies the newspapers and number of copies supplied to every distribution point

    4. Operates appropriate and effective quality assurance processes for ensuring that the newspapers and number of copies supplied to every point is correctly stated.

    5. If weaknesses in management controls are found during the audit work, the publication’s circulation auditor/ABC will inform the distributor and the publisher of defined improvements to be implemented and a timescale to ensure copies are still eligible for ABC purposes.

G5. Claimed quantity should not exceed potential demand by the intended consumers

No additional guidance.

G6. Reported by consumer type/location

No additional guidance. 

 G7. The price paid for the publication by the final purchaser (and the intermediary if applicable) must be clear and conspicuous

  1. Averaging or bundling by issue/publication/customer is not permitted regardless of what the contractual arrangements state. For example: If an invoice states 5,000 copies at 2p and 5,000 copies at 0p then only the 5,000 copies at 2p are allowable, they cannot be averaged out at 1p.